[2004-11-15 16:34]

Exercise of options in Unibet Group plc

On 15 November, under the rules of Unibet´s option schemes no. 3 and 4 for senior executives, 7,500 share options were exercised. The number of ordinary shares, which will be in issue following this exercise, will be 6,270,298 with a par value of GBP 0.02.

In connection with this exercise, Unibet has received GBP 45,050, which has, in full, been taken to equity.

More information about Unibet´s option programmes is available on www.unibet.com



For more information:
Inga Lundberg,
Investor Relations
Telephone +44 870 145 2423 or +44 7887 996 116

About Unibet
Unibet was founded in 1997 and is a Swedish owned gambling company with its headquarters in London. In June 2004, Unibet Group plc listed on Stockholmsbörsen´s O-list. Today Unibet, being the only publicly-listed, and one of the largest privately owned gambling operators in the Nordic market, provides services in 12 languages through www.unibet.com. Unibet has more than 300,000 customers in over 100 countries. Unibet is a member of the EBA, European Betting Association.



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